Why Goals-Based Investing Might Be Right for You

Saving for retirement, setting aside money for children’s education needs or buying a larger house are common examples of personal financial goals. The moving pieces that come with a full and busy life make it difficult to stay on top of the daily decisions and periodic planning required to achieve those goals. Enter mental accounting. Think of mental accounting as the equivalent to the envelope method for a budget. It helps you reach the end goal slowly over time as it helps quantify goals. Investors tend to do well with…

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